Velvet Rope Marketing
Focus on the Best Customers. Offer a differentiated experience.
Generate more revenues & profits.
Velvet Rope Marketing treats the Best Customers like Royalty to deliver:
Envy of the rest
More revenue. Greater profits.
That's why you need Velvet Rope Marketing.
Every industry / product / service has an ideal set of customers, who are key for maximising profits.
These are the Best Customers.
The challenge is to identify, retain and acquire these Best Customers. They are core to maximising present and future profits in the industry.
Velvet Rope Marketing is the key to creating a “profits monopoly”
Drive your profit growth!
Here's an example of how Velvet Rope Marketing can help.
Do what the others aren't!
This is why no one else is doing Velvet Rope Marketing:
No CRM / CDP
Data not analysed
No internal skillset
No tech platform
Cannot measure ROI
Build a profits flywheel
Collect all data & store in a CDP
Use transaction data to calculate Customer Lifetime Value
Use other data to calculate Best Customer Genome
Know in real-time when your best customers engage
Get early signals when your best customers don't engage
Retain and develop your best customers
Nudge some of the other customers to become the best customers too
Acquire the next Best customers using Adtech-Martech bridge
Get your best customers to refer others like them
Measure impact by tracking Net Predicted Revenue over time
Powering your red carpet
Here are three data points you need:
Request a demo!
Want more information?
Set up a one hour meeting with us in which we present Velvet Rope Marketing and how it could be applicable to your brand!